tourist – n. a person who travels to a place for pleasure
rental – n. chiefly US : something that can be rented
slogan – n. a word or phrase that is easy to remember and is used by a group or business to attract attention
off the beaten track – expression in or to a place that is not close to the places where people usually go
promote – v. to help (something) happen, develop, or increase
destination – n. a place to which a person is going or something is being sent
inefficiently – adv. not capable of producing desired results without wasting materials, time, or energy: not efficient