China's booming infant formula market has caught the attention of many overseas dairy producers.
It's set to be one of the key targets for overseas companies taking part in the first China International Import Expo, which will be held in Shanghai next month.
With more than 40,000 babies born each day in China, there is an enormous demand for high-quality milk powder and baby formula.
And as family incomes have grown, it's increasingly common for families with young children to buy imported milk powder.
According to a report by the Beijing Intelligence Research Group, 296,000 tons of infant formula were imported into China last year, a 25 perc